561-665-0261 / jacobfjavor@gmail.com
PrivityAI product video
Product demo video for upcoming AI-powered "legalese-translator" app PrivityAI. Simply scan your legal document in its entirety and Privity's LLM will provide you with a clear, concise summary.
PrivityAI analyzes your document word-for-word, summarizes the most pertinent information, and translates it into readable English—not legal jargon—so you understand who is suing you, what's being alleged, what your court date is, and more: taking the anxiety & guesswork out of important legal matters.
Published version
Looped version
Translating ideas to action
As Privity was practically a brand-new company when this project was started, we spent considerable time on pre-production: including weeks of meetings, extensive outlining, and 200+ slides of storyboarding. This was to ensure the video accurately conveyed the core message of their product: ease of use, accessibility, and legibility.
This video was one of Privity's first introductions to consumers, as well as their first piece of contracted marketing material produced. As such, much ground was broken through our joint creative process. My client & I collaborated to persist through creative roadblocks, vision changes, and timeline challenges.
Final Storyboard
